[Article] Small-Store Utopianism

Author: Joseph (Cho-kiu) L

Source: Theory, Culture & Society

Link: https://journals.sagepub.com/doi/full/10.1177/02632764261427661

Abstract

This article examines a utopian impulse in popular culture and activism through a reading of cultural objects disseminated from East Asia. It terms this impulse ‘small-store utopianism’, seeing it as a cultural imagination that anchors hope in small-scale retail spaces, and explores its emergence, characteristics, and potentiality.

The article argues that: (1) this impulse emerges in response to various contexts shaped by intersecting forms of power and precarity that are entangled with forces such as neoliberalism and neostatism; (2) such a utopianism mythologizes small stores as having a capacity to deviate from their capitalist ‘storeness’ to shelter vulnerable bodies, memories, and experiments; and (3) such deviated storeness is enabled by storekeeping and storytelling – cultural practices which may foster infrastructures of hope in everyday life, grounding and disseminating other utopian visions such as convivialism and commoning.

Discover more from Typesetter Publishing

Subscribe now to keep reading and get access to the full archive.

Continue reading